Recycling Nitrogen,
Transforming Farming

Āmua is revolutionizing the agriculture industry with cutting-edge technology that turns cow urine into a powerful, eco-friendly fertilizer. Our innovative cow wearables help farmers maximize profits while reducing their environmental footprint.

Untapped
Nitrogen Potential

Did you know that the average New Zealand dairy cow excretes between $150 to $200 NZD worth of nitrogen each year? Yet, only 5-10% of this nitrogen is currently being utilized to contribute to pasture growth. Unlocking the full potential of this valuable resource could drive both environmental and economic benefits for farmers across the country.

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Nitrate Leaching icon dark green Amua

Nitrate leaching

Contaminates waterways

Nitrogen leaching reduces oxygen levels in freshwater (eutrophication). This degrades water quality, disrupts ecosystems, threatening the sustainability of freshwater resources and reducing drinking water quality.

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N2O Emission

A potent greenhouse gas

Nitrous oxide from urine patches contributes approximately 2-3% of New Zealand's total greenhouse gas emissions.

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uneven pasture growth Amua

Uneven Growth

Limits pasture production

Currently, up to 4% of dairy pasture is covered by urine patches. Urine patches create nitrogen-rich hotspots, causing excessive growth in these areas while leaving others undernourished.

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Uneven pasture grass patches Amua

Untapped
Nitrogen Potential

Did you know that the average New Zealand dairy cow excretes between $150 to $200 NZD worth of nitrogen each year? Yet, only 5-10% of this nitrogen is currently being utilized to contribute to pasture growth. Unlocking the full potential of this valuable resource could drive both environmental and economic benefits for farmers across the country.

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Nitrate Leaching icon dark green Amua

Nitrate leaching

Contaminates waterways

Nitrogen leaching reduces oxygen levels in freshwater (eutrophication). This degrades water quality, disrupts ecosystems, threatening the sustainability of freshwater resources and reducing drinking water quality.

Long-arrow-rght
Nitrate Oxide Icon-Green-Amua

N2O Emission

A potent greenhouse gas

Nitrous oxide from urine patches contributes approximately 2-3% of New Zealand's total greenhouse gas emissions.

Long-arrow-rght
Cow grazing 03
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uneven pasture growth Amua

Uneven Growth

Limits pasture production

Currently, up to 4% of dairy pasture is covered by urine patches. Urine patches create nitrogen-rich hotspots, causing excessive growth in these areas while leaving others undernourished.

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Recycling Nitrogen

The average dairy cow produces 83kg of nitrogen in their urine every year.

Calculator

The nitrogen potential of your herd.

Enter herd size

Cattle unit

Nitrogen Output

0

Tonnes N

Enter farm size

Ha

Nitrogen per Ha

0

kg N/ha

Uneven patches

Pasture uptakes all the nitrogen it can, while the rest is lost as N20 and leached to freshwater.

Uneven patches

Pasture uptakes all the nitrogen it can, while the rest is lost as N20 and leached to freshwater.

Our solution

Spread it out

Āmua devices transform farming by increasing the size of urine patches, reducing nitrogen concentration and distributing its benefits across the entire paddock.

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OUR SOLUTION ENABLES:

Our Solution Enables

01

Maximised pasture growth

for healthier, more productive paddocks.

02

Uniform growth

across paddocks for consistent grazing.

03

Reduced nitrate leaching

protecting waterways.

04

Lower nitrous oxide emissions

supporting climate goals.

Our data speaks for itself

Up to

93%

reduction in nitrate leaching.

Up to

95%

reduction in nitrous oxide emissions.

1/2

the cost of urea spreading.

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Comparable pasture growth to urea.

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“We are farmers, we’re passionate about farming working together with our environment sustaining our growing global population - We need both to thrive. Kaitiakitanga”

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FAQ

When will your product be available for commercial use?

The Āmua system will be commercially available in 2026

Does this improve the well-being of cows?

Āmua has completed two animal ethics approved trials to date - there have been no negative health outcomes as a result of these trials.

Will the Āmua cow wearable affect other cow wearables on my animals?

The Āmua wearable will not affect the operation of any other cow wearables.

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